The Chinese company has signed a 3-year sponsorship agreement for both the team and its spring.
„We are absolutely thrilled to announce this sponsorship agreement with one of the most ambitious teams in the Premier League. Sportsbet.io shares the club’s desire to revolutionize the industry and increase its global reach. We are proud to be able to contribute to the Saints and support such a prestigious team that has existed for almost 135 years.
This is what Tim Heath, co-founder and CEO of the Coingaming Group, which Sportsbet heads.
Southampton FC’s chief commercial officer, David Thomas, explained:
„We’re delighted to welcome Sportsbet.io as the club’s main partner. Sportsbet.io has redefined the online betting industry by combining cutting-edge technology with cryptocurrency capabilities and a passion for providing users with a fun, fast and fair gaming experience. The club will work with Sportsbet.io and our local community to spread this important message of social responsibility over the coming year.
Southampton FC, another soccer team with Bitcoin
This is not the first time that the Bitcoin Billionaire logo has peeped out during a soccer match even of Serie A. Previously, in fact, eToro had partnered with AS Monaco and its logo, along with the cryptocurrency logo, had also appeared on billboards on the sidelines.
The same can be said for Socios, a French company that sees among its partnerships important clubs of the caliber of Rome, Juventus, Lazio, and many others.
In addition, fantasy soccer also exists on blockchain, thanks to the Sorare company, demonstrating that cryptos are peeping out even in the most „traditional“ sectors.